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This article is about the book “The journey of the supersellers”, written by Rafael Machín and ...

In commercial action, the topic of the first impression counts is also fulfilled, so we must ...

In the short term, in the beginning of the commercial relationship of a salesman/woman with a ...

In each business model, and even with certain clients, before establishing a business ...

Various studies have concluded that there is a gene that influences generosity. A quality, ...

Why do clients open the door to us? Why and how do we advance in our relationship with them? ...

What remedies are we offering and selling to companies? Sometimes our client has a terrible ...

The commercial communication in the company has one objective: that in the market everyone ...

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