Convey a positive and consistent attitude to clients

In commercial action, the topic of the first impression counts is also fulfilled, so we must prepare ourselves to show good impressions before our clients.

The client is always demanding, and what she/he wants is that we commit ourselves to his good results and that we solve his problems with kindness, values and professional ethics.

He also appreciates that we connect emotionally and communicate with him in a simple way. That is why we have to prepare to create a communication envelope and emotional listening.

The relationship must prevail through emotion, over pure reason and transaction.

Positive attitude

The emotion that we must create in the buyer begins with the one that we transmit of our company and of ourselves. This is a matter of our positive attitude, the result of both our vision of our company and of ourselves. Before selling we have to believe.

There is no better way to build trust than by knowing, studying, loving and knowing how to tell the story of our own company, the milestones it has achieved. Also personally assuming its vision, mission and objectives.

Personally, we must recognize and believe in our possibilities, in our luck. A way of seeing potential in everything around ourselves, away from negativity, objections and excuses. This allows us to remain alert and to better take advantage of opportunities.

From the above, what is the emotional starting point with clients? The answer lies in knowing and discovering what already unites us to them or what will allow us to bring our points of view closer together.

It is about sharing our concerns, expectations, worries, problems and needs. The seller thus generates an important base of relationship with the customer to be able to transmit joy and satisfaction in a sincere and consistent way.

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